Wednesday, 26 May 2010

A healthy dose of ideas...

For the past couple of months we’ve been helping pupils at a north east secondary school set up and run a smoothie bar. We’ve been running sessions with them which have covered, amongst other things, creative ways to conduct market research (ideas ranged from a water tank whose level increased with ‘yes’ votes to a human chalk board), how to develop an attractive product and how to go about showing this off and getting people interested. Whilst some pupils used the sessions as an outlet to express their adoration for particular celebrities (“Can we hire Beyonce to sing about it?!”), others showed genuine entrepreneurial spirit.

As the day of the grand opening fast approaches we are thinking customer relations issues – is the customer always right? And how is crowd control managed if 50 Year 7s simultaneously decide they need to quench their thirst with a delicious blended fruit surprise?

Whilst it is meant to be the old teaching the young, we have definitely learnt a thing or two and continue to be impressed by the ideas these pupils continue to generate. Something special happens when a person who is thoroughly convinced of their idea is helped up onto the soapbox and feels supported enough to tell the world. Our aim this month is to facilitate more of these soap box moments.

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