We all know how important it is for businesses to get their name and message out there, but the marketing budget seems to be one of the first to go when times are hard. A week or so ago we attended a thoroughly inspirational marketing event; a day aimed at getting us to consider more creative (and inexpensive) ways to spread the word. Our own marketing campaign is a process of trial and error; a staged bungee jump off the Tyne Bridge – complete with branded T shirts – is next on our hit list.
Whilst the internet has undoubtedly played a significant role in companies marketing campaigns, from our own experiences nothing seems to be more effective than a good old face to face natter complete with a cup of tea (preferably the Yorkshire variety). We’re lucky enough to find ourselves invited to a number of different networking events and our door is always open for people to come and see where the magic happens.
With this in mind, for the next week we’ll be holding open office and trying to chat to as many people as possible. Let’s see if we can start an open door revolution...
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Hurrah! Every Monday will see us contribute to the masses of online clutter that torments and informs at the same time. The point of this? To share the latest in youth research, inform you about what we’re doing and hopefully give you some hints and tips for working with young people.
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